visitBerlin promotes Berlin in Azerbaijan, Germany’s leading trading partner in the Caucasus.
Visitors from Azerbaijan form a target group interesting, in particular, for health tourism and the upmarket travel segment. We have been active in this market for a number of years.
In April, we took part in the Travel Bazaar Europe workshop in Baku, showcasing Berlin to travel industry representatives as a location for high-end medical services and a top destination for the treatment of international patients. At the same time, we advertised for Berlin as a luxury destination. The workshop also offered an opportunity to hold face-to-face meetings and make sales calls promoting the metropolis of Berlin.