The Berlin WelcomeCard App
The Berlin WelcomeCard is one of Berlin’s key tourist attractions: it combines transport with attractive benefits for visitors. Together with a strong network of sales partners, visitBerlin has been successfully developing and marketing the Berlin WelcomeCard for more than 30 years as a platform for tourist attractions in the capital.
The new Berlin WelcomeCard app takes this tried-and-tested product to the next level: the app brings guests, partners and offers together digitally, creates additional visibility throughout the entire customer journey and opens up new opportunities for inspiration, experiences and sales.
Better Visibility for Your Offer
With the official Berlin WelcomeCard App, the Berlin WelcomeCard experience is becoming fully digital for the first time. For partners, this means greater visibility, improved discoverability, and a direct presence on the smartphones of Berlin visitors.
The app brings together more than 170 tourism offers from culture, attractions, leisure, gastronomy, and sightseeing, making them easily accessible in a clear, inspiring, and location-based format. Guests can discover offers through lists, maps, recommendations, or themed collections.
Your Offer Found Whenever Guests Are Looking for It
All participating partners are presented in the app with their own profile, including images, descriptions, opening hours, links, and location information. Thanks to practical search and filter functions, guests can quickly and easily find relevant offers. Through the map view, users can also instantly see which Berlin WelcomeCard benefits are available nearby.
In addition, users receive personalized recommendations based on their interests and current location. This creates new touchpoints between guests and partner offers.
Digital Redemption of Benefits Directly in the App
The Berlin WelcomeCard app also digitally simplifies the redemption of discounts and inclusive services. Guests can conveniently use their Berlin WelcomeCard on their mobile devices and easily redeem benefits on site. Included services of the Berlin WelcomeCard all inclusive can be scanned and validated directly via the QR codes integrated into the app. The digital display of tickets ensures a fast and convenient process when using benefits. The verification screen enables your ticketing or service staff to quickly and easily check validity.
Greater Reach for Berlin Tourism Offers
The app transforms the Berlin WelcomeCard from a traditional tourist ticket into a digital experience platform for Berlin. Partners benefit from a stronger digital presence within a high-quality tourism environment and are actively integrated into guests’ travel planning and orientation. At the same time, the app supports a more sustainable, paperless use of the Berlin WelcomeCard and creates a modern user experience for national and international visitors.
Get in Touch!
If you have any questions about the Berlin WelcomeCard app or participation opportunities, our Berlin WelcomeCard Key Account Managers will be happy to assist you. Please contact us at berlin-welcomecard@visitberlin.de
