14 January 2014 When the completely renovated Bikini Berlin opens on 3. April, there will be a new tourist attraction on Breitscheidplatz. The redesigned building complex will give fashion labels and restaurateurs a platform to present their ideas. Innovative shopping concepts in 60 stores and 20 pop-up stores will be particularly attractive to trend-conscious visitors from abroad.

Burkhard Kieker, CEO of visitBerlin, remarks: "Berlin's West is on the rise. Bikini Berlin is an inspiration for our city and is a major gain for the City West. Bikini Berlin will appeal to an international, design-loving audience with its unconventional and urban Berlin sense of chic."

Following the opening of the Waldorf Astoria in January 2013 and the recently completed refurbishment of the Zoo Palast cinema, the renovation of Bikini Berlin is the third major construction project to be completed in the City West. In addition to the flagship stores and restaurants planned to open at Bikini Berlin soon, a design hotel by the 25hours Hotel Company will be moving into the directly adjacent small skyscraper from 31 January 2014 to offer an innovative hotel experience.

The name “Bikini Berlin” goes back to the time it was built in the 1950s. Locals dubbed it the "Bikini" because its architectural design gave the appearance of being two separate structures, like a bikini. The building complex has been undergoing a complete renovation from late 2010. One of its highlights is its new 7,000 m2 green terrace, overlooking the zoo and open to the general public.