Promote with the Berlin Convention Office
The visitBerlin Berlin Convention Office is represented at leading trade fairs, workshops, and congresses worldwide. Showcase your business and participate as a co-exhibitor at major international MICE industry events, such as IMEX Frankfurt. In addition to traditional trade fairs, we also organise exclusive events and conferences, including BESTIVAL 2025 and the Berlin Tourism & MICE Summit.
Events marked with a ★ offer exclusive partnership opportunities, providing a prime platform to position your business in the MICE market.
January to March 2025
24.- 26.01.2025 BestCities Global Forum, Dublin
In January, BestCities Global Alliance brought together leading MICE industry stakeholders, international associations, and partner destinations under one roof in Dublin. International associations, association management companies, agencies, corporate meeting planners, and (core) PCOs organising international rotating events with 500+ attendees participated in the BestCities Global Forum in Dublin. The Berlin Convention Office represented all Berlin-based partners on site.
24.-26.01.2025 - ICCA Association Impact Masterclass, Dublin
Following the BestCities Global Forum in January 2025, the Berlin Convention Office participated in the ICCA Masterclass "Association Impact" in Dublin. This exclusive workshop brought together international industry leaders from the medical, tech, and mobility sectors.
The event provided an in-depth exchange on the topic of impact, featuring insights from global experts and BestCities colleagues. At the same time, we had the opportunity to showcase our commitment to driving positive change in the MICE industry.
27.-21.02.2025 Sales Calls Sao Paulo, Brasilien
More Details Coming Soon.
19.-21.03.2025 EMA Learn X BESTIVAL 2025 - Barcelona
Thanks to our collaboration with the Event Manager Association (EMA), the Berlin Convention Office is participating in EMA Learn in Barcelona. Under the theme "High Tech vs. High Touch – Datos y emociones en eventos corporativos", we will explore the perfect balance between technology and emotions in corporate events. A special highlight: Together with the EMA board, we are extending an exclusive invitation to a select group of corporate event managers from Spain to join us at BESTIVAL 2025 in Berlin this July.
We will also take the opportunity to visit some of Barcelona’s leading agencies and exchange insights on the future of event experiences.
April to June 2025
14.-15.05.2025 – Roadshow in Scandinavia ★
In May 2025, the Berlin Convention Office will host a Scandinavia Roadshow, stopping in Stockholm (Sweden) and Copenhagen (Denmark). The aim is to position Berlin as a premier MICE destination for congresses, conferences, and events, while fostering valuable connections with Scandinavian event planners and associations. As part of the roadshow, exclusive networking events will highlight Berlin’s latest developments and offerings as a (sustainable) conference and congress destination.
All participation slots for this roadshow are already fully booked.
20.–22. 05.2025 – IMEX, Frankfurt ★
Taking place in May 2025, IMEX Frankfurt is the world’s leading trade fair for the meetings, incentives, conferences, and events (MICE) industry. The event attracts over 7,800 industry professionals and 3,400 exhibitors from 170 countries, making it a key platform for networking and business opportunities. Exhibitors and attendees can choose from around 250 seminars over three days, reinforcing IMEX’s strong focus on professional development and education.
All participation slots are already fully booked.
22.05.2025 Post IMEX Fam Trip - China
Following IMEX 2025, the Berlin Convention Office will host an exclusive Fam Trip, welcoming event planners from China to experience Berlin as a top conference and event destination. Participants will have the opportunity to explore Berlin’s unique venues and establish valuable connections for future events in the German capital.
July to September 2025
03.07.-04.07.2025 – BESTIVAL 2025, Berlin ★
This summer, BESTIVAL 2025 will bring together MICE industry professionals in Berlin, offering a platform to explore new trends and innovative ideas. Event planners and tourism experts from Germany, Europe, and beyond will connect with Berlin-based suppliers from the events, MICE, and tourism sectors. At the heart of BESTIVAL are in-person experiences and networking opportunities that only Berlin can offer.
As a Berlin-based supplier, seize the opportunity to showcase your business and establish valuable connections with key decision-makers from corporates, agencies, and associations. Find out more about partnership opportunities here.
October to December 2025
07.-09.10.2025 IMEX AMERICA, LAS VEGAS ★
In Autumn 2025, the Berlin Convention Office will once again participate in IMEX Las Vegas, the premier trade show for the global meetings, events, and incentive travel industry. The event will take place at the Mandalay Bay Resort & Casino, where suppliers and buyers from all sectors of the meetings industry come together. At IMEX, the Berlin Convention Office will showcase Berlin’s unique conference and event opportunities and connect with international event planners and key decision-makers.
Take advantage of the opportunity to personally engage with event professionals from around the world and present your event venue or services. For registration details, visit the GCB German Convention Bureau e.V.
MICE Impact Fam Trip (tba)
In the fall, the team at the Berlin Convention Office is planning a FamTrip focused on Impact and Legacy. Would you like to participate? If so, please contact Kyra Reiter (Marketing Manager Conventions) by email at kyra.reiter@visitBerlin.de or Natalie Ullrich (Project Manager Products/Services & Legacy) at natalie.ullrich@visitBerlin.de.
01.10.2025 ICCA – The Future of Healthcare Meetings, Düsseldorf
This autumn, ICCA – The Future of Healthcare Meetings will bring together healthcare professionals and event industry experts in Düsseldorf to shape the future of medical conferences. The focus will be on new event formats, innovation, and best practices in the sector.
09.-12.11.2025 ICCA Congress, Porto
The ICCA Congress 2025 will bring together global professionals from the conference and meetings industry to foster networking, knowledge exchange, and innovation. The event will focus on developing new solutions to drive the transformation of the MICE sector and adapt to the evolving needs of the industry.
18.-20.11.2025 IBTM World, Barcelona ★
The IBTM World in Barcelona is the flagship event of the ibtm events series by Reed Travel Exhibitions and one of the most significant trade shows for the MICE industry. From November 19 to 21, 2025, the Berlin Convention Office team will meet with suppliers and buyers from the global meetings, events, and incentive travel sectors at the Fira Barcelona Gran Via.
The Berlin Convention Office will be present at the GCB German Convention Bureau e.V. stand to showcase Berlin as an international MICE destination. Additionally, we are currently evaluating with the trade show organiser expotec GmbH whether an exclusive "Berlin Lounge" can be implemented at the GCB stand.
Would you like to be part of the "Berlin Lounge"? Contact Melanie Schael, Senior Business Development Manager – Spain, by email at melanie.schael@visitberlin.de
19.11.2025 IBTM Customer Event, Barcelona ★
In parallel to IBTM World in Barcelona, the Berlin Convention Office is organising an exclusive international client event, traditionally held on the Wednesday of the trade show. The location remains a secret for now, adding to the excitement of the event.
Would you like to showcase your Berlin-based company at this exclusive client event in Barcelona? Contact Melanie Schael, Senior Business Development Manager – Spain, via email at melanie.schael@visitberlin.de
Do you have more questions?
Would you like to know what other possibilities are available for partners to work together with the Berlin Convention Office? Get in touch with us!
Contact person from the Berlin Convention Office:
