Working for visitBerlin
Welcome to visitBerlin – Working for the city we love
Berlin is not only one of Europe's most exciting cities – it's also where we work. As the capital's official tourism and convention marketing organisation, we promote Berlin internationally and are committed to developing sustainable, future-focused tourism.
Berlin Tourismus & Kongress GmbH (visitBerlin) was founded in 1993 as Berlin Tourismus Marketing GmbH and was Germany's first public-private partnership in tourism. Since then, Berlin has become one of the world's most popular travel destinations. Through our work, we help strengthen the capital's appeal as an international metropolis and promote Berlin around the world. Today, around 180 employees work both in Germany and internationally to market and manage Berlin as a tourism destination.
What makes us stand out? Meaningful work, a wide range of career opportunities and a dedicated team working together to make a difference.
Our visitBerlin Values
Openness, diversity and mutual respect shape not only the city of Berlin but also the way we work together. As a tourism organisation, we stand for respectful cooperation, democratic values and respect for fundamental and human rights. We are committed to a pluralistic society – both within our company and beyond.
As a signatory to the Diversity Charter, a supporter of the "Berlin Against Antisemitism" initiative and a member of the "pink pillow Berlin Collection", visitBerlin stands for an open, inclusive Berlin and equal treatment for everyone. We are also committed to ensuring that Jewish culture and Jewish life remain visible in Berlin.
Through our involvement in the "Berlin braucht dich!" initiative, we have also been supporting young people from families with a history of immigration since 2009, helping them gain insights into the world of work and find their path into vocational training and employment.
These are the values we stand for as an employer and put into practice in our company culture:
- Respect & Tolerance: We treat one another with openness, respect and as equals.
- Inclusion & Collaboration: We value different perspectives and foster a working environment where everyone can contribute.
- Fairness & Appreciation: We promote fairness, trust and equal opportunities.
- Teamwork & Solidarity: We support one another, share knowledge and achieve our goals together.
Our position is clear: We stand for democracy, fundamental and human rights, and respectful cooperation – and against hatred and incitement.
Empowering Women
Together with Eberswalde University for Sustainable Development, Berlin Tourismus & Kongress GmbH (visitBerlin) is committed to promoting equal opportunities in the tourism industry through the LEAD³ initiative.
Supporting women at an early stage of their professional development and opening up new opportunities for them is particularly important to us. Three female managers from visitBerlin are currently taking part in the initiative. Our Managing Director, Sabine Wendt, is one of the many strong voices supporting LEAD³:
Diversity makes tourism fit for the future – and for us, that naturally includes actively empowering women. I firmly believe that when we support women, we strengthen entire organisations. With LEAD³, we are focusing on areas where support is often lacking – at different stages of women's lives and careers. By participating in the programme, visitBerlin is opening up new development opportunities for three women and underlining its clear commitment to genuine equal opportunities and a company culture that enables growth.
Supporting a Sustainable and Socially Responsible Berlin
visitBerlin is committed to developing tourism in the capital in a way that benefits the city and its residents while protecting the environment. Through various projects, we work towards a climate-friendly, liveable Berlin and raise awareness of sustainability and social initiatives.
Through our MEET+CHANGE initiative, we also promote social cohesion across the city. We support exchanges between generations, encounters between different cultures, collaboration with refugees and the inclusion of disadvantaged people in everyday life and the workplace.
In this way, we combine our work in tourism with social responsibility and contribute to an open, diverse and sustainable city that is ready for the future.
Discover Your Opportunities at visitBerlin
Would you like to join our team? At visitBerlin, you'll find a wide range of roles, exciting career prospects and a supportive, collaborative working environment.
Explore our areas of work, find out about your employee benefits and learn how to apply for a position with us. We look forward to hearing from you!
Want to Find Out More About Us?
What drives visitBerlin? Which projects are we working on, and what stories do we tell about our city? Discover more about our work and gain insights into the topics that matter to us.
visitBerlin im Web, bei Instagram, TikTok & YouTube
Our communications for Berlin’s visitors
We provide visitors to Berlin with information on visitBerlin.de and blog.visitBerlin.de, at our Berlin Tourist Information Centres and through our social media channels.
Instagram @visitBerlin
TikTok @visitBerlin
Facebook fb.de/visitBerlin | fb.de/Berlin
Threads @visitberlin
Twitter @visitBerlin
YouTube youtube.de/Berlin
Kommunikation über visitBerlin
Our Communication Channels for the B2B Community
Here, we keep our partners in the tourism industry up to date with the latest news from our company, the industry and our network:
B2B website: about.visitBerlin.de
Instagram @visitberlin_corporate
LinkedIn visitBerlin
YouTube youtube.com/@visitBerlinB2B
Press releases
You can find our press releases covering the latest news, projects and developments at visitBerlin and in Berlin's tourism industry here.